A Cool Way to Benefit Culture
The Met Gala, also known as the Costume Institute Benefit or the Met Ball, is one of the biggest nights in fashion, drawing some of the biggest names in entertainment and culture. The event is hosted by the Metropolitan Museum of Art in New York City and is a fundraiser for the museum’s Costume Institute. Each year all the cameras point to its red carpet, but below the surface is a lot more to see.
From Fundraising to a Must-See Show
The Met Gala has been an annual event since 1948 when it was founded by Eleanor Lambert, a fashion publicist who wanted to raise money for the Costume Institute.
The event was initially a small intimate affair but it has since grown to become one of the biggest nights in fashion’s world.
Each year, the event has a different theme, which is chosen by the Costume Institute and reflects an aspect of fashion history or contemporary culture. This challenges each maison around the globe to make the most suitable wear of the night.
This year’s theme was Karl Lagerfeld: A Line of Beauty. A tribute to the game-changing style of the iconic fashion designer.
Art Isn’t Cheap
The Met Gala is much more than just a fashion event. It’s a fundraiser for the Costume Institute, which is responsible for preserving and exhibiting some of the most iconic costumes in fashion history.
The money raised from the event goes towards funding the Institute’s exhibitions, acquisitions, and other initiatives.
Additionally, the Met Gala is an opportunity for designers, celebrities, and other attendees to showcase their creativity and make a statement about fashion and contemporary culture.
This Ad Isn’t Sponsored
Vogue has a close relationship with the Met Gala and has been a major sponsor of the event for many years. The magazine’s editor-in-chief, Anna Wintour, is one of the co-chairs of the event and is heavily involved in choosing the theme and guest list each year.
Additionally, Vogue’s coverage of the Met Gala is some of the most extensive in the fashion industry, with in-depth coverage of the red-carpet looks and commentary from fashion experts.
The reason is that this event reunites all kinds of media in one night. The cultural power of a magazine such as Vogue benefits and makes a cultural place relevant for this big event.
4 Iconic Designers Behind Gala’s Red-Carpet
1. Pierpaolo Poccioli
Pierpaolo Piccioli, born in 1967, is the creative director of Valentino. He is known for his romantic, flowing designs that incorporate bold colors and unexpected details. His designs have been seen on some of the biggest names in entertainment, including Lady Gaga and Zendaya. His work has been showcased on the Met Gala red carpet in multiple years, including 2017, 2018, 2019, and 2021. This year, their model was Pedro Pascal. He and the fashion house made a statement. From a punk point of view, they impose a risky style defying the theme of the Met Gala.
2. Virginie Viard
The unique apprentice of Karl Lagerfeld is starting to speak for herself. Born in 1962, the artistic director of Chanel has continued the brand’s legacy of classic, elegant designs while adding her own modern touches. Her work has been showcased on the Met Gala red carpet in 2021. She dressed several celebrities in elegant yet modern designs that perfectly captured the theme of “In America: A Lexicon of Fashion.” This year Viard took a more classical approach. Virginie reused Karl Lagerfeld’s designs that both worked on different famous and show them as a part of a collaboration between these two great minds of fashion. She paid homage to his master.
4. Maria Grazia Chiuri
Chiuri, from 1964, is the artistic director of Dior. She is known for her intricate, feminist designs that incorporate modern touches with bold prints and intricate embroidery. Maria Grazia has become known for her use of feminist slogans and messages in her designs, making a statement about the role of women in fashion and society. Her work has been showcased on the Met Gala red carpet in multiple years, including 2017, 2018, 2019, and 2021. This year Alexandra Daddario wore a classic suit telling us that being a woman doesn’t mean to be rebellious. I think it’s a great way to honor Lagerfeld’s memorie.
The Met Gala: The Joining of Art, Fashion and Culture
The Met Gala is an iconic event that celebrates fashion, culture, and creativity. From its humble beginnings as a small fundraiser for the Costume Institute, it has grown into one of the most anticipated events in the fashion calendar, drawing some of the biggest names in entertainment and culture.
Designers like Pierpaolo Piccioli, Virginie Viard, and Maria Grazia Chiuri continue to push the boundaries of fashion, using the red carpet to showcase their latest designs and make a statement about the world we live in.
The Met Gala is an event that inspires and excites, and its impact on the fashion world is sure to continue for years to come.
By Alonso Ruíz